Uniqbrow

For the Uniqbrow project, we developed a comprehensive brand redesign, starting with a new symbol and logotype that distills the previous one to its essence, focusing on simplicity, geometry, and a more contemporary expression. Based on this new identity, we built a coherent visual system applied across all touchpoints: eyewear collections, packaging, website, social media, labels, and retail spaces.

Uniqbrow campaign designed by 42 Studio

Uniqbrow campaign designed by 42 Studio

Uniqbrow campaign designed by 42 Studio

Uniqbrow glasses

Uniqbrow glasses

The project was completed with the conceptualization and production of an advertising campaign centered on the product’s key value: flexibility. Under the headline “A new age of flexibility,” we created a handcrafted typeface made from plasticine, visually and tangibly conveying the adaptability and durability of the eyewear materials.
A holistic branding and communication project that connects product, concept, and brand experience.

Client
Uniqbrow

Creative Direction
Xavi Clavijo

Art Direction
Xavi Clavijo

Creative copywrting
Ramon Pardina